Our Story

 

myk+ arose from a mother′s desire to protect her children and give them a home that′s free of toxins. It grew from a Nordic environmentalist′s efforts to make urban life greener and healthier. Both found the Nordic countries an inspiration for their dream to bring about a safer, simpler and more wholesome life.

Every day we use household cleaning and personal care products filled with chemicals that infuse our homes and enter our bodies. Many cause us harm and it′s very difficult to understand the full extent of this damage because there just isn′t enough research. In the Nordic countries, a movement has been underway for decades to get harmful chemicals out of daily life. This is why a high percentage of products sold in stores there are free of fragrances, dyes and other harmful chemicals.

 
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non-toxic

certified to be safe to use; do not contain harmful or toxic ingredients

hypoallergenic

certified by leading allergy and asthma prevention organization (Asthma Allergy Nordic) to be allergy and asthma friendly, significantly reducing the chance of contact allergies, asthma, and chemical sensitivity reactions

category-leading efficacy

proven effective formulation and proprietary technology, tested to be superior in efficacy to similar products in the market

eco-friendly

certified by Nordic Swan Eco label to be environmentally friendly from ingredient sourcing, production to finished products and packaging

contemporary, Nordic look

simple, elegant Nordic aesthetics across the whole product line

Guided by principles of safety and simplicity, myk+ products are designed, manufactured, and bottled in Denmark based on the highest standards. The Nordic Ecolabel ensures the strictest testing for environmental friendliness. The Asthma Allergy Nordic symbol ensures that health-damaging chemicals are kept out. This is especially important for children and those suffering from allergies, asthma and chemical sensitivities.

We aim for “less is more” 

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